We offer Excel courses for managers ranging from introductory through to application development level.

Why do we offer "Excel for Managers" rather than simply "Excel" courses? Because we set our courses within a managerial context, addressing the types of problems that face managers. We also use our expertise in marketing and strategy to build models and exercises that accurately mirror the real world. Many of the models used in our courses will be of lasting value to managers.

All courses can be tailored to your specific needs. Here are a few examples of programmes:

General

• Introduction to Excel

• Moving, copying data
• Formatting data and spreadsheets
• Formulae and functions
• Charting
• Printing
• Absolute and relative addressing

• Intermediate Excel

• Ranges
• Views
• Multiple spreadsheets
• Templates
• Data - Sorting and Filtering
• Formatting with Styles
• Customising the Excel working environment
• Simple macros

• Advanced Excel

• Functions
• Scenarios
• Goal seeking
• Pivot Tables
• Auditing
• Customising user input - forms
• Macros

Specific Applications

We have tried to stress throughout our website that the principal reason organisations choose Hard Management is because of the "connections" between our areas of expertise. Therefore we can fuse our knowledge of finance and marketing with our technical Excel expertise to produce highly tailored programmes that tackle real business issues. The end result is often not only learning that can be used in the future but the solution to a current problem.

For instance, for:

• marketing professionals, we can incorporate techniques on brand valuation, forecasting, statistical analysis and media evaluation; we can examine ways to justify promotional expenditure on the basis of value management techniques

• business planning applications, we can create the traditional financial statements - cash flow, profit and loss, balance sheet - from the ground up, creating inputs such as number of visits by the salesforce or responses to direct mail. This enables sensitivity analysis based on actual performance drivers rather than "let's see what happens if we increase sales by 10%". Planning is thus rooted in what actually happens in the business.

• human resources, we can demonstrate the link between training and development and financial performance in terms and language that accountants understand

In these areas, and others, we can help managers to build models that represent reality and that can be of real benefit on a day-to-day basis in managing the business.